Winter Market Must-Haves 2025

Our team traveled coast to coast—from Dallas to Atlanta and Las Vegas—to uncover the standout market finds that will define retail shelves in 2025.

Markets are a whirlwind of inspiration, brimming with new brands, bold ideas, and plenty of excitement. We are always happy to share our inspiration with you and are thrilled when you find products that you and your customers will love. As the buzz of discovery lingers, we’ve curated a guide to the top trends and must-haves across key categories to save you time and help your store stay ahead.

Keep scrolling for our take on trends and top selling themes for 2025!

  • Hazel Mazel

  • Shiraleah

  • Stonewall Kitchen - Michel Design Works

You must be registered and signed in to shop and view pricing.

  Register to Shop

  • Consuela

Style & Self-Expression

In 2025, more is more, and self-expression knows no limits.

Fashion is storytelling—an opportunity to wear your identity proudly and boldly. Silver is shining bright as the metallic of choice, taking over as the must-have metal of the year. In 2025, self-expression reaches new heights, with maximalism leading the charge—think layered necklaces and stacked bracelets and rings that blend textures, shapes, and meanings. Charm bars took off last season and continue to thrive, offering customizable ways for consumers to showcase their unique narratives. Retailers should embrace this demand for expressive, one-of-a-kind pieces, curating collections that encourage creativity, layering, and unapologetic personal expression.

Subscriptions: A Seamless Restocking Solution

Linny Co offers a convenient subscription service with monthly product bundles to keep shelves stocked effortlessly. Subscriptions ship on the 10th of each month, featuring free freight and a 10% discount. Plus, your monthly email confirmation includes marketing assets for the latest products. The innovation behind this approach is designed to simplify restocking and provide retailers with an easy, efficient way to stay ahead.

Shop Linny Co

  • Linny Co

  • Capri Blue

Self-Care Sanctuaries

In 2025, we embrace self-care as an intentional luxury.

This year’s ‘slow self-care’ movement transforms rest into rejuvenation. Beds become wellness zones with products like beauty-enhancing sleep masks and cozy blankets. Authentic, sustainable products with visible results resonate with consumers, blending beauty, rest, and mental well-being. Retailers should focus on essentials that offer genuine relaxation and renewal.

  • Hazel Mazel

Fruits & Florals

Curves, petals, and vibrant fruits spark creativity.

Fruits & Florals are having a moment, bringing playful charm and nostalgic whimsy to everyday living. Think juicy, vibrant motifs of cherries, lemons, and strawberries splashed across candles, stationery, and serveware—tiny treats designed to lift spirits and indulge our playful side. But it’s the floral section that truly blossoms in depth. This year, florals aren’t just about prints; they come alive through shape, texture, and dimension. Scalloped edges and curvy, petal-like silhouettes dominate, appearing in vases, ceramics, and soft furnishings. Bold, oversized floral patterns add drama, while delicate, dainty blossoms bring romance and nostalgia. Embrace the magic—whether through exaggerated kidult-inspired items or sophisticated home accents, there’s a blooming option for everyone.

  • Beatriz Ball

Expressive Entertaining

Vibrant gatherings that spark creativity and connection.

Expressive Entertaining is making a bold comeback, as millennials and beyond draw inspiration from traditional gatherings and elevate them with modern twists. Think colorful fused glassware, playful barware, and serveware that reflect creativity and joy. From cocktailing or mocktailing to experimenting with flavors, hosting becomes an art of self-expression. Pantries are evolving alongside this trend, stocked with ingredients that reflect rising global tastes, while vibrant glass designs bring life to every table. This vibe is all about ensuring that hosts and guests feel relaxed, connected, and well cared for, turning every dinner party or casual get-together into a memorable, personality-driven experience.

Sub Trend: Ignite the Atmosphere

A key sub-trend within Expressive Entertaining, table-scaping. Table-scaping is all about creating visually captivating dining experiences. Unique candlesticks and taper candles take center stage, with colorful clusters adding warmth and mood. As Home Accents Today reports, tapered candles remain a top seller, making stylish candlesticks a must-have for retailers aiming to offer the perfect tablescape.

Shop Tapered Candles

  • Hazel Mazel

  • Indaba Trading

Earthy Neutrals

The foundation of cozy, inviting spaces.

Homeowners are embracing warmth like never before, and earthy neutrals are the timeless backbone of this trend. In 2025, warm tones—think rich browns, creamy beiges, and soft taupes—are replacing sterile whites and cool grays, creating interiors that feel grounded and welcoming. With Mocha Mousse, Pantone’s 2025 Color of the Year, leading the charge, designers are pairing these organic hues with natural wood elements for added depth and texture. The appeal of earthy neutrals lies in their versatility: they offer a serene backdrop that complements bold accents but can also shine on their own. Whether through textured fabrics, patinaed finishes, or warm woods, these palettes help transform any space into a cozy retreat, reflecting a growing desire for comfort and connection within the home.

  • Stonewall Kitchen

Make it Merry

Expressive holiday décor blends nostalgia with modern twists.

Although the holidays just wrapped, retailers are already gearing up for the 2025 season. "While some trends are keeping with holiday classics, others are seeing twists on popular themes," says Ellen Wagner, Managing Editor of Gift Shop Plus and Stationery Trends. From traditional red and green to rich, royal palettes of emerald, deep reds, and navy, or playful pops of lavender, there’s a look for every style. With 50% of all generations favoring nostalgia, expect classic and vintage designs to shine, but don’t overlook the modern, expressive twists shoppers crave. Whether your vibe is cozy, natural, or glamorous, holiday decorating in 2025 is all about making it personal and merry.

Sub Trend: Whimsical Holiday Magic

Add a spark of joy to your holiday celebrations. Known for their bold designs and creative flair, Vondels brings a touch of whimsy and nostalgia to every tree, mantle, or gift box. Whether you're creating memories or finding the perfect holiday treasure, their first-class ornaments offer something special for everyone, making every moment a little more magical.

Shop Vondels

  • Vondels

New Showroom Brands

Discover new products for your store when you explore brands that were new to our showrooms for 2025 Winter Markets.

 

Caley Cosmetics

SHOP CALEY COSMETICS

Dean Davidson

SHOP Dean Davidson

Design Imports

SHOP Design Imports

Elizabeth Scarlett

SHOP Elizabeth Scarlett

Hazel Mazel

SHOP Hazel Mazel

Linny Co

SHOP Linny Co

Naples Soap Company

SHOP Naples Soap Company

OllyDog

SHOP OllyDog

Powder Design

SHOP Powder Design

Rifle Paper Co. x Loloi

SHOP Rifle Paper Co. x Loloi

Scout Bags

SHOP Scout Bags

Vondels

SHOP Vondels

Stay ahead, get inspired, and make 2025 your most exciting year yet!

Ivystone

BACK TO BLOG